You’ve just received your new logo, but the folder is full of files you don’t recognize. Here’s a simple guide to what each file type means and when to use it.
Vector files (for any size, without losing quality)
- AI: the original Adobe Illustrator file. This is your master file for future edits.
- EPS: a universal vector file that most printers and design programs can open.
- SVG: a vector file for websites. It stays sharp on any screen and loads fast.
- PDF: easy to share and great for print shops.
Image files (for everyday use)
- PNG: supports a transparent background, perfect for websites, presentations and social media.
- JPG: a standard image file for documents and emails, with a solid background.
Why vector files matter
Image files like PNG and JPG get blurry when you make them bigger. Vector files can scale from a business card to a billboard and still look perfectly sharp. Without them, you may have to pay to recreate your logo later.
Don’t forget logo variations
A professional logo package should also include:
- Full-color, black and white versions
- Horizontal and stacked layouts
- An icon-only version for social media
Who owns your logo?
Always make sure you receive full ownership and copyright once your project is complete.
At Abeeras, every logo comes with all file formats (AI, EPS, SVG, PDF, PNG, JPG) and 100% ownership, ready for print, web and social media.
👉 Get a logo with every file you’ll ever need. Start your project.
